In line with its vision and mission, Hassad Australia has developed its strategic focus across the following core areas:

• Developing and supporting industry leading expertise in commercial, production, operations, health and safety, and environmental management
• Producing livestock and grain for both export and domestic markets
• Developing a pathway for excellence in production and food quality
• Product branding, traceability and total quality control systems
• Building strategic alliances and partnerships
• Ensuring geographic diversification and flexibility
• Supporting local communities
• Emphasising local buying in each region